The framework for products that deliver outcomes
Hi! I'm Raphael Cohen, a Product leader and the inventor of the HOSKR framework.
Services
Strategic Consulting
Product Leaders Coaching
Product Leaders Coaching
I help C-level executives with their company strategy
Product Leaders Coaching
Product Leaders Coaching
Product Leaders Coaching
I help Product Leaders build teams, set up processes and make decisions that deliver business outcomes
Product Reviews
Product Leaders Coaching
Product Reviews
I help Product Teams manage their Reviews efficiently and build great products
What is HOSKR?
HOSKR (Hypotheses Objectives Signals Key Results) is a framework for product development that forces alignment on worldview prior to objectives definition for your product and your business.
As opposed to OKR, it ensures your objectives are not only measurable, but actually achievable, and more critically desirable.
TestimoniALS
Ivy Luu, VP Product, Nanopay
Kevin Guilbert, Head of Product, Sencrop
Kevin Guilbert, Head of Product, Sencrop
'I was reluctant to believe I would get good direction and advice from a short conversation with Raphael but I was pleasantly surprised. He asks the right sequence of questions quickly to grasp the dynamics in a very short amount of time. It is clear that Raphael has tons of experience that he was able to draw on quickly and provided me a different perspective. I left our conversation with clear actionable advice and would definitely recommend him as a coach to any growing Product leader'.
Kevin Guilbert, Head of Product, Sencrop
Kevin Guilbert, Head of Product, Sencrop
Kevin Guilbert, Head of Product, Sencrop
'If you are looking for a way to get a better focus on outcomes, Raphael is definitely the right person to talk to. Every coaching session I've had with him has been valuable and actionable. No matter what the topic was (strategy, team structure, leadership, methodology, communication...), Raphael made the discussion very easy and comfortable, asking the right questions, sharing his knowledge and experience, and providing tips, advice and actions. We had a relationship built on trust from day one, and I really recommend him as a coach for product people!'
Zhang Kelly, PM, Doordash
Kevin Guilbert, Head of Product, Sencrop
Stephen Lerner, Product Lead, Uinspirations
'Raphael provided highly relevant and pragmatic guidance to help me navigate difficult product and stakeholder situations. I always came out of the conversation with Raphael knowing exactly where I should over-index and the result typically turned out to exceed my expectations. Highly recommend to any PM who seeks coaching on those fronts.'
Stephen Lerner, Product Lead, Uinspirations
Stephen Lerner, Product Lead, Uinspirations
Stephen Lerner, Product Lead, Uinspirations
'Raphael provided practical recommendations quickly. He instinctively asked the right questions to understand my business and challenges, laying the groundwork for meaningful discussions. That ability to adapt to my situation helped me to design a fundamental experimental research approach to learn about customer needs. '
Damnjan Matejić, CTO, Fitpass
Stephen Lerner, Product Lead, Uinspirations
William Porper, PM, Home Depot
'I had a great experience working with Raphael and could not recommend him more. He guided us through the whole process by asking the right questions and explaining issues as they came up, which helped our understanding and decision-making process.'
William Porper, PM, Home Depot
Stephen Lerner, Product Lead, Uinspirations
William Porper, PM, Home Depot
'I had the opportunity to consult with Raphael on some of the challenges that was facing as a PM. He had so much insight to offer and asked the right probing questions to better understand my situation. Ultimately, he helped transform my perspective on how to assess and evaluate prioritization of features. This insight has now allowed me to look at the true relative value of a feature to be able to make better decisions. Raphael also shared his wisdom in aligning stakeholders and creating strong relationships with cross functional business partners. He is a true expert in his field and I highly recommend him to anyone who is seeking insight and clarity on how to approach situations they are facing in Product Management.'
MADE THE WORLD TOP 20 PRODUCT LEADERS LIST of 2020
Video Lectures
HOSKR on Product Mastery
HOSKR on Product Con 2021
Focusing on Outcomes, Not Features
HOSKR on School of Product [French]
Podcasts Episodes
